We have been able to “be personal” for years. Until now, it was just logistically difficult and typically very expensive, and therefore, seldom done.
Introducing Merrell Remington’s Variable Digital Studio –
Now, you can communicate one-on-one with your prospects and customers affordably, efficiently, comfortably, effectively and productively.
Variable Digital Printing from Merrell Remington allows our clients to tailor a variety of messages specifically targeted to speak to each recipient individually and combine all the finished pieces into one print run so you save on production costs.
That’s a big sentence, let’s try it again.
The state-of-the-art, full-color digital printing capabilities of Merrell Remington allow for elements of your data to dynamically trigger full-color images, logos, copy, offers, and even design options including background color or text placement. Each of your prospects will receive the message relevant to their needs. Response rates soar!
Let’s hit it one more time:
Technology allows you to customize mail pieces by simply using your data to trigger elements in your campaign to make each piece of mail more appealing and more relevant to the person receiving the mail. Your marketing success will grow exponentially. Yet, your workload will not. |
